Privacy Policy

DATE LAST MODIFIED:  September 12th 7, 2022

Importance of Your Privacy.  At Uptima, Inc. d/b/a “Uptima” (“Company”), your privacy is of great importance to us.  We understand that you entrust us with certain information provided through (the “Site” or “Website”) and/or any other website in which this Privacy Policy is posted from time to time.  In exchange for your trust, you expect and deserve our commitment to treat your information in accordance with this Privacy Policy.  The Company will not sell or share any personal information about you collected through or within the Site with any person or organization except (i) as authorized by you, (ii) as described in the relevant portion of Site or any separate agreement entered into with you, (iii) in connection with providing various products and/or services to you, (iv) to third parties on an aggregated, non-identifiable basis, (v) as may be required by law or court order, or (vi) as otherwise set forth herein (collectively, the “Permitted Uses”).  The Website and any Website features or internal services through the Website are collectively referred to herein as the “Services”.  The Privacy Policy below describes the standards we adhere to in handling information about you and any personal information you submit through the Services.

Other third parties, such as social networks that you use in connection with the Services, may also collect, use and share information about you. This Privacy Policy does not cover such third parties or their services. For information about third-party privacy practices, please consult with such third parties directly.


A Special Note About Children.      Children are not eligible to use our Services and we ask that minors do not submit any Personal Information to us or use the Services.  Company does not collect or maintain information from those actually known to be under the age of 13, and no part of the Website or Services is structured to attract anyone under the age of 13.  Other age restrictions may be set forth in Company terms & conditions from time to time.

  1. Who We Are. Company makes the Website and Services available for general information and for other purposes detailed within the Website from time to time.
  2. Information We Collect. There are various areas within the Website or Services where you may be asked to enter information. In addition, when you use or access the Website, Company may receive and record information on our server logs from your computer or mobile platform, which may include your location.  We do not sell or share any Personal Information about you to or with any person or organization except for the Permitted Uses.  In addition, and not in limitation of the foregoing and subject to restrictions imposed under applicable law, information you enter through the Services may be shared with third-party service providers with which Company has entered into a business relationship in order to make the Website or other Services available.  In addition, (i) Company may sell or otherwise provide user information or data to third parties for purposes of allowing such third parties or their partners to provide relevant recommendations to you, and (ii) Company may sell or disclose information gathered within the Services to third parties on an aggregated, non-identifiable basis.

“Personal Information” is information which may include, without limitation, your name, address, date of birth, phone number, e-mail address, credit card information, activities of interest and possibly other information that, when taken together, can uniquely identify you. To use and/or take advantage of certain portions of the Services, you may need to provide one or more pieces of Personal Information. We and our third-party providers collect your Personal Information when you voluntarily provide it to us.

“Non-Personal Information” is aggregated information, including demographic information that does not uniquely identify you. We and our third-party service providers may collect your Non-Personal Information, including information about the device you are using in accessing our Services, and information pertaining to your interaction with our Services. We and our third-party service providers may also aggregate Personal Information in a manner such that the end-product does not uniquely identify you or any other user of the Services, for example, by using Personal Information to calculate the percentage of our users who have a particular telephone area code. This collective information constitutes Non-Personal Information.

“Public Content” is information that you contribute through the Services that is intended for public consumption, including, without limitation, photos, comments and account profile. We may display this information through the Services, share it with businesses and further distribute it to a wider audience through third-party sites and services.

“Location Information” is information about your physical location, determined by use of GPS and other geolocation features in your device, or by inference from other information we collect such as your IP address. If you permit the Services to access location services through your device’s system settings, we may also collect the precise location of your device. You may be able to disallow our use of certain location data through your device or browser settings, for example by disabling “Location Services”.

Third-Party Accounts: If you sign up to access any Services through the use of a third-party and/or social networking service like Facebook, or link your Company account to your account with a third-party service like Facebook or Instagram, we may receive information about you from such third-party and/or social networking service.

(b) Other Information we get from your use of the Services. We may also collect information about the Services that you use and how you use them.

(c) Information from the “Contact Us” section of the Website and/or mobile application.  You may contact Company through the “Contact Us” feature, via e-mail or other features.  Participation in these areas is completely voluntary and it is your choice whether you wish to disclose any Personal Information or other information to us.

(d) Communication.  We may at our discretion, but are not obligated to, monitor the communications that take place on our Service, such as messaging, in order to protect our users and monitor the effectiveness of our Service.  You acknowledge that you have no expectation of privacy with respect to any such communications or postings, and you expressly consent to such monitoring.

(e) Information collected from other sections of the Website and/or mobile application.  Company may, from time to time, make various resources available to you within the Website.  At times we may collect Personal Information or other information in connection with providing such services.

3. How your information is used.

We use the information you provide to make the Website and Services available to you.  Company may, subject to any restrictions imposed by applicable law, also share certain aggregated data with other third parties for general marketing and demographic purposes.  We also use information you provide to send e-mails and/or messages to you regarding topics that may be of interest.  Some portions of the Services may be offered in conjunction with partner companies, affiliates or other companies or websites with which we work.  In order for us make these features available within the Services, it may be necessary for us to share your Personal Information with one of such entities.  These parties are not allowed to use personally identifiable information except for the purpose of making such features available through the Services.  If you do not want your data to be shared, you can choose not to allow the transfer by not using that particular feature.

In addition, Company may disclose account information, Personal Information and/or other information when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with Company’s rights or property, the Services, other users or anyone else that could be harmed by such activities.

4. Cookies and Tracking Technology

We may automatically collect certain types of usage information when you visit our Website or use our Services.  For instance, when you visit our Website, we may send one or more cookies — a small text file containing a string of alphanumeric characters used by many websites — to your computer that uniquely identifies your browser and lets us help you log in faster and enhance your navigation through the site.  A cookie may also convey information to us about how you use the Service (e.g., the pages you view, the links you click, how frequently you access the Service, and other actions you take on the Service), and allow us to track your usage of the Service over time. We may collect log file information about your browser or mobile device each time you access the Service.  Log file information may include anonymous information such as your web request, Internet Protocol (“IP”) address, browser type, information about your mobile device, referring / exit pages and URLs, number of clicks and how you interact with links on the Service, domain names, landing pages, pages viewed, and other such information.  We may employ clear gifs (also known as web beacons) which are used to anonymously track the online usage patterns of our users.  In addition, we may also use clear gifs in HTML-based emails sent to our users to track which emails are opened and which links are clicked by recipients.  The information allows for more accurate reporting and improvement of the Service.  We may also collect analytics data, or use third-party analytics tools, to help us measure traffic and usage trends for the Service.  These tools collect information sent by your browser or mobile device, including the pages you visit, your use of third-party applications, and other information that assists us in analyzing and improving the Service.  If you would prefer not to accept cookies, most browsers will allow you to: (i) change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically reject any cookies.  You may also set your email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether you have accessed our email and performed certain functions with it.

When you access the Service by or through a mobile device, we may receive or collect and store a unique identification numbers associated with your device or our mobile application (including, for example, a UDID, Unique ID for Advertisers (“IDFA”), Google Ad ID, or Windows Advertising ID), mobile carrier, device type, model and manufacturer, mobile device operating system brand and model, phone number, and, depending on your mobile device settings, your geographical location data, including GPS coordinates (e.g. latitude and/or longitude) or similar information regarding the location of your mobile device.

If you upload photographs to the Website, those files may contain location information or other metadata.  This metadata may be accessible to others if you share content on the Service.

We may use the data collected through cookies, log file, device identifiers, location data and clear gifs information to: (a) remember information so that you will not have to re-enter it during your visit or the next time you visit the site; (b) provide custom, personalized content and information, including advertising; (c) provide and monitor the effectiveness of our Service; (d) monitor aggregate metrics such as total number of visitors, traffic, usage and demographic patterns on our Website and our Services; (e) diagnose or fix technology problems; and (f) otherwise to plan for and enhance our service.

We may permit third-party ad networks, social media companies and other third-party services to collect information about browsing behavior from visitors to our Service through cookies, social plug-ins or other tracking technology.  We may permit third-party online advertising networks to collect information about your use of our Website over time so that they may play or display ads that may be relevant to your interests on our Service as well as on other websites or services.  Typically, the information is collected through cookies or similar tracking technologies.  The only way to completely “opt out” of the collection of any information through cookies or other tracking technology is to actively manage the settings on your browser or mobile device.  Please refer to your browser’s or mobile device’s technical information for instructions on how to delete and disable cookies, and other tracking/recording tools. 

5. Altering Information You Submit.

(a) Deleting your information.  Federal and state regulations may require that we store questions or submissions for various periods of time.  In order to comply with these regulations, we may be unable to delete information from our databases.

(b) Altering Information.  Company may alter, modify or delete any information you submit through the Website or Services generally if it believes, in its sole discretion, it is necessary or desirable to do so.

(c) Request to stop receiving emails from us.   If at any time you would like to unsubscribe from receiving future emails, you can follow the instructions at the bottom of each email and we will promptly remove you from all correspondence. Periodically, Company may send you emails to alert you to various new features within the Services.  If you do not wish to receive any of these offers, please send an e-mail to to remove yourself from our mailing list.


Although Company has taken reasonable measures to ensure that your Personal Information is delivered and disclosed securely, Company cannot and does not guarantee that the Personal Information you provide will not be intercepted by others and decrypted.


Your information collected through the Service may be stored and processed in the United States or any other country in which the Company or its subsidiaries, affiliates or service providers maintain facilities.  If you are located in the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please note that we may transfer information, including Personal Information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction, and you consent to the transfer of information to the U.S. or any other country in which the Company or its parent, subsidiaries, affiliates or service providers maintain facilities and the use and disclosure of information about you as described in this Privacy Policy.


If we make a change to our Privacy Policy in the future that will affect how we treat your information, we will post such change within the Services, and such change will be deemed to be effective immediately upon posting.  In that case, your ability to opt out of the new policy will be determined by applicable laws.


We may, in the future, sell or otherwise transfer some or all of our assets or equity to a third-party.  Your personally identifiable information and other information we obtain from you via the Website or Services may be disclosed to any potential or actual third-party purchasers of such assets or equity and may be among the assets transferred.


If you do not agree to the terms of this Privacy Policy, please do not provide us with any information and do not use the Services.  By using the Services and/or voluntarily providing information which will pass through the Website or Services, you consent to our collection and use of the information as set forth in this Privacy Policy.


The Company does not respond to Do Not Track signals and/or other mechanisms that provide consumer choice about tracking.  It is also important to note that we allow third-party behavioral tracking.

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. – See more at: california-online-privacy- protection-act-caloppa/# sthash.0FdRbT51.dpuf.

According to CalOPPA, we agree to the following: (i) users can visit our site anonymously; (ii) once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our Website; (iii) our Privacy Policy link includes the word ‘Privacy’ and can easily be found on the page specified above; (iv) you will be notified of any Privacy Policy changes on our Privacy Policy Page; and (v) you can change your Personal Information by emailing us.


The Website and/or mobile application may contain links to other websites or applications that are owned and operated by third parties that are not affiliated with us.  When you use those links, you leave the Website and we are unable to control how the owners of the websites or applications you link to handle any information they gather about you, including their privacy practices.  This Privacy Policy applies only to our Services and does not govern activities on linked websites or applications.